Mark Bates

General Manager

Professional Journey:
Throughout his career, Mark has held a wide range of roles, in sales, operations marketing and strategy. Always keen to be involved with cutting edge technology and innovation; before his time with Hire Intelligence Mark has been involved with medical device product launches, special gases insulation innovations, and digitalisation / channel management projects. He worked for 6 years with BOC, and then 6 years with the Linde Group.

Mark joined Hire Intelligence in 2017, and Mark was General Manager when significant adjustments were needed to keep the company profitable during the Covid pandemic. Mark is continuing to restructure Hire Intelligence with a strategy focussed on key sectors. The team in the UK & Ireland are ensuring they can offer solutions and services alongside the best hire products. Even in the 6 years since Mark has joined there has been a lot of change in tech requirements, especially in the Virtual Reality and Digital Signage spaces.

Educational Background and Interests:

Armed with a degree in Genetics, Mark tries to stay abreast of emerging trends and technologies. This includes trying to understand coding and undertaking CS50 course, and learning to use AI software products effectively. Mark has a fundamental belief that regulated innovation can help support a better future for all, and thus is most excited when Hire Intelligence are supporting global events, and important research projects.

Personal Philosophy and Interests:

Mark believes in the power of data analysis and questioning – seeking information, and spotting patterns to help find opportunities to help. He also believes in the power of buy-in; Clients and team members should all know what we are aiming for, and how our efforts all fit together in delivering upon our ambitions.

Mark lives in West London, enjoys travelling, football, boxing and music.

Posts by Mark Bates

Two business professionals reviewing data on a laptop at a desk, with charts and documents visible, illustrating teamwork and digital collaboration.
Best Laptops and Device Management Tools for Consultants

Success in consulting depends on expertise, flexibility, and making a strong impression. The technology you use plays a key role… Read More

Student exploring how to use VR for learning with a headset in a classroom setting.
How to Use VR for Learning in Higher Education

As teaching methods evolve, leading universities and learning institutions are embracing new technologies to create more dynamic, engaging learning experiences.… Read More

Apple-MacBook-next-to-Dell-monitor
What are the Best Laptops for VFX

Working in visual effects is one of the most demanding tasks you can ask of a computer. Whether you are… Read More

digital payments AR marketing
10 Creative Ways Brands Have Used AR Marketing

In 2025, augmented reality (AR) and virtual reality (VR) are no longer just exciting ideas—they are working tools reshaping how… Read More

Speaker addressing an audience in a conference room
How to Capture Leads and Votes at Events and Meetings

Understanding how to capture leads at events is essential for organisations looking to maximise the return on their event marketing.… Read More

laptop rental for animation projects
What are the Best Laptops for Animation?

When you are an animator, your laptop is more than just a device; it is your portable studio, sketchbook, and… Read More

Creative Marketing & Brand Activation Ideas
10 Creative Marketing & Brand Activation Ideas to Spark Engagement

Some brand moments fade quickly. Others leave a lasting impression, because they invite people to engage, explore and feel part… Read More

Difference Between a Tablet and an iPad
What’s the Difference Between a Tablet and an iPad?

When sourcing tech for a business event, training session or short-term project, a common consideration arises: what is the difference… Read More

high tech ar headset
The Uses of AR and VR in Different Industries

Augmented Reality (AR) and Virtual Reality (VR) are no longer just futuristic ideas or tools for gamers. Over the last… Read More

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